Entertainment and gaming brands expand with collectibles, dog tags and more.
Product development company PhatMojo has secured two new licenses for Saban Brands’ Power Rangers and WildWorks’ “Animal Jam” brand.
First, under the terms of the agreement with Saban, PhatMojo will create a line of collectible hangers, label pins and dog tags based on the upcoming film Power Rangers, which hits theaters March 24, as well as the TV series “Mighty Morphin Power Rangers.”
Meanwhile, for “Animal Jam,” the company will produce an array of blind and non-blind box collectibles.
“PhatMojo has done first-class work with a diverse group of hallmark properties,” says Clark Stacey, chief executive officer, WildWorks. “They are very skilled at creating on-brand, memorable products that fans love. We’re especially excited about the thoughtful touches we are working together to create, like the revenue benefit to organizations that support conservation. This aligns with our mission to teach kids to interact responsibly with the environment.”
Both product lines are set to hit retailers this spring.