Oracle Red Bull Racing Builds New Partnership With LEGO

The LEGO Technic Oracle Red Bull Racing RB20 F1 Car provides an opportunity to assemble Max Verstappen’s World Drivers’ Championship winning model.

License Global

December 3, 2024

1 Min Read
LEGO Technic Oracle Red Bull Racing RB20 F1 Car
LEGO Technic Oracle Red Bull Racing RB20 F1 CarLEGO Technic, Oracle Red Bull Racing

Oracle Red Bull Racing and the LEGO Group have unveiled a new brick-built race car. With the LEGO Technic Oracle Red Bull Racing RB20 F1 Car, people will get the chance to assemble Max Verstappen’s World Drivers’ Championship winning model. The set is available for pre-order now, in select regions before launching on Mar. 1.

The LEGO Technic Oracle Red Bull Racing RB20 F1 Car features authentic livery, Pirelli printed tires and aerodynamic features, faithfully recreated using LEGO Technic pieces. The model contains a two-speed gearbox and powerful V6 engine, with moving pistons and the spinning MGU-H unit.

“We are always looking for the perfect build here at Oracle Red Bull Racing, so it made sense to shape a new relationship with LEGO,” says Olly Hughes, chief marketing officer, Oracle Red Bull Racing. “We have been listening to our fans and they have been crying out for this partnership, so we are delighted to see the pieces finally fall into place for 2025. It is an exciting breakthrough for the Team into a market which fuels creativity, the LEGO Technic Oracle Red Bull Racing RB20 F1 Car will combine precision and fun, which is exactly the Red Bull way and feels like the perfect fit for the Team.”

Read more about:

LEGORed BullGlobal

About the Author

License Global

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for daily updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like