License Global
February 22, 2020
At New York Toy Fair, toy company Jazwares is unveiling a first look at a new line of collectibles and toys inspired by YG Entertainment’s K-pop group Blackpink.
The line includes fashion dolls, mini surprise collectible dolls with accessories, plush, role-play and Domez collectibles.
“In just a few short years, Blackpink has established themselves as one of the hottest rising female groups in the music industry and we are thrilled to work together with the girls to bring a line of collectible products into the homes of fans around the globe,” says Laura Zebersky, chief commercial officer, Jazwares.
The partnership between Jazwares and Blackpink was facilitated by global merchandising company Bravado.
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