
License Global
January 28, 2020

Spielwarenmesse has paired with members of the licensing community to educate the toy business about the importance of licensing. From Jan. 29 through Feb. 1, LicenseTalks will be held in the Toy Business Forum, Hall 3A from 10:30 a.m. - 11:30 a.m.
The schedule for the talks are as follows:
Sustainability & Licensing – Jan. 29
- Charlie Friend, president, Green Toys
- Rafaela Hartenstein, head of government and regulatory affairs, Hasbro
Digital Native Brands: Video Games to Toys – Jan. 30
- Steven Ekstract, brand director, Global Licensing Group
- Sam Ferguson, vice president, global licensing, Jazwares
Sequels & Co. – How to Plan Your Business for Sequels, Spinoffs and Remakes – Jan. 31
- Yawar Haider, director, marketing and digital business, Kiddinx
- Werner Lenzer, licensing and strategic development manager, Simba Dickie Group
Licensing Market Trends – Feb. 1
- Martin Brochstein, senior vice president, Licensing International
- Steven Ekstract, brand director, Global Licensing Group
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