NCircle, Mill Creek Entertainment Announce Agreement with Mattel

The multi-year deal includes Barbie and Thomas the Tank Engine.

August 31, 2021

NCircle Entertainment and Mill Creek Entertainment today announced that they have entered into a multi-year physical and digital distribution agreement with Mattel.

Under the agreement, NCircle Entertainment and Mill Creek Entertainment will distribute series based on Mattel brands such as Barbie, “Thomas & Friends” and “Masters of the Universe” on physical DVD at retail stores across the U.S. and Canada, as well as on digital EST and TVOD.

The deal includes “Barbie Dreamtopia Special,” “Barbie Dreamhouse Adventures” (Seasons 1 & 2), “Barbie Princess Adventure,” “Barbie & Chelsea: The Lost Birthday” and “Barbie: Big City, Big Dreams.” “Thomas & Friends: All Engines Go” (Seasons 25 & 26, and corresponding specials), produced in 2D animation, “Masters of the Universe: Revelation” and the highly anticipated CG series “He-Man and the Masters of the Universe” will release through NCircle and Mill Creek’s DVD, TVOD and EST distribution channels.

“NCircle is extremely excited to be partnering

with Mattel,” says Mary Flynn, vice president of sales, content acquisitions, NCircle. “Our primary focus is on entertainment that is accessible and relevant for young children, and Barbie, ‘Thomas & Friends’ and ‘Masters of the Universe’ will be a perfect addition to our product line-up this year, and for years to come!”

“We are thrilled to embark on this new relationship with Mattel in physical and digital home entertainment,” says Jeff Hayne, senior vice president of acquisitions and production, Mill Creek. “This collaboration continues to enhance our ability to serve consumers and the retail community with strong content slates in the years to come.”

Barbie Dreamhouse Adventures (Season 1) will be available Nov. 16 on DVD and TVOD/EST and “Thomas & Friends: All Engines Go” will be available Dec. 7 on DVD.