April 6, 2018
McDonald’s latest Happy Meal promotion will feature the Shopkins pet characters, Petkins.
The Licensing Shop, Moose Toys’ licensing agent, brokered the deal.
Each happy meal will include one of 48 collectible Petkins, miniature pet figures for the Lil’ Shoppies characters, that consumers can use to decorate their Lil’ Shoppies habitats.
“We are thrilled to be working with McDonald’s again featuring the Shopkins franchise. Happy Places was such a natural fit for this promotional tie-in,” says Nicole Hardiman, senior licensing manager, Moose Toys. “Our fans will enjoy collecting and decorating these fun rooms while enjoying their Happy Meals.”
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.