Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
July 8, 2022
Mighty Jaxx's "Stranger Things 4" collection will tie in with the adventures of the characters who traverse between the human world and the Upside Down. Mighty Jaxx released the first figure of the collection, this season's newest villain, Vecna, globally on July 9.
The eight-inch vinyl art toy (a five-inch detachable Vecna figure with a three-inch set base) is sculpted into Vecna's humanoid stance, ready to prey on troubled town residents and turn their fears into a reality. The vinyl collectible also features the grandfather clock from the Creel House and intertwined vines.
"We're thrilled that our new partnership with Netflix's 'Stranger Things' allows us to create collectibles that allow fans to engage with the most memorable and meaningful moments in their favorite shows," says Jackson Aw, founder, chief executive officer, Mighty Jaxx. "This collection allows us to reach the growing collector audience and fans of all ages that follow Netflix and the Stranger Things IP. We are thrilled to bring our first 'Stranger Things' collectible to life ... or death if your name happens to be Vecna. This partnership has been a long time coming."
The Vecna Series 4 collectible is available on MightyJaxx.com. Vecna is the first drop in the "Stranger Things 4" collection by Mighty Jaxx, with more releases coming later this year.
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.
Subscribe for updates directly into your inbox.
You May Also Like