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Mattel Television Announces ‘Barbie Princess Adventure’

The toy company is dropping its latest Barbie-inspired animated film on Netflix.

License Global

August 19, 2020

1 Min Read


Mattel Television has officially announced its newest animated film, “Barbie Princess Adventure,” a musical that follows the story of Barbie and her new friend Princess Amelia as they embark on a journey of self-discovery.

Fans can stream “Barbie Princess Adventure” on Netflix in the U.S. beginning on Sept. 1.

“Barbie is an iconic character who provides endless storytelling opportunities,” says Adam Bonnett, executive producer, Mattel Television. “She inspires the limitless potential in all kids, and this brand purpose resonates deeply with children and parents alike. ‘Barbie Princess Adventure’ builds on that purpose with a focus on empowerment, self-discovery and finding your voice in the age of social media.”

In addition, a soundtrack for the film will be released ahead of the premiere on Netflix. The film’s soundtrack will be available across all digital streaming platforms beginning on Aug. 28.

“’Barbie Princess Adventure’ captures a range of musical genres which enables the audience to connect with the story in a variety of ways,” continues Bonnett. “Original music will continue to be an integral part of Mattel Television content moving forward – for Barbie as well as other brands.” 

The modern fairytale also complements additional Barbie content currently available including “Barbie Dreamhouse Adventures,” available on Netflix in the U.S. and “Barbie Vlogger,” available on YouTube. Barbie was also leveraged by Kidz Bop late last year for a series of holiday-inspired music videos.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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