License Global
June 7, 2018
The branded play area is part of the larger Family Entertainment Centre Sevenum in the park and offers a large, immersive play area where children can interact with Mattel’s portfolio of brands including Thomas & Friends, Fireman Sam, Bob the Builder, Angelina Ballerina and MEGA.
“Our brands are known and loved by children around the world, and we are delighted to bring this world-class attraction to Europe to inspire wonder in the next generation! A huge congratulation to De Schatberg and their appointed suppliers in producing such a premium quality experience” says Julie Freeland, senior director, global live events & attractions, Mattel.
Mattel Play! Sevenum is the third Mattel Play! attraction. Other locations include Liverpool and Dubai.
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