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Masked Republic Tags Boss Fight Studio as Toy Partner

Masked Republic Tags Boss Fight Studio as Toy Partner
Firefly Brand Management has brokered a deal between Masked Republic and Boss Fight Studio for a global toy partnership.

The deal will see Boss Fight Studio debut a line of action figures, carrying cases, role playing and blind packs featuring heroic luchadores. Masked Republic owns the Legends of Lucha Libre and Lil’ Luchas brands, which will be leveraged as part of the deal.

“The pedigree and talent behind the scenes at Boss Fight Studio is exactly what we have been searching for in a global toy partner,” says Kevin Kleinrock, chief operating officer, Masked Republic. “And we are thrilled that the agreement extends beyond our Legends of Lucha Libre brand and into our forthcoming Lil’ Luchas brand, and then some, as Boss Fight releases exciting new products across a number of categories.”

Masked Republic’s Legends of Lucha Libre brand was also recently featured at Madame Tussauds Hollywood.

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