April 6, 2018
The partners launched the first Simpsons construction set and licensed LEGO Minifigures last year.
The new set will make its physical debut at SXSW in Austin, Texas, this month, and will hit U.S. shelves May 1.
The Simpsons’ Kwik-E-Mart celebrated the 25th anniversary of its first TV appearance Feb. 25. To honor the milestone, FCP has declared 2015 the Year of the Kwik-E-Mart and launched a number of activations across the U.S., including a
that features real treats from the fictional convenience store and a Simpsons World digital experience, also at SXSW.
Fans can add to their Simpsons sets with additional new LEGO Minifigures, which will also launch May 1.
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