I’m a Girly, The R Collective Create Upcycled Doll Clothing

The new collection will be created sustainably.

License Global, Content Editor

February 3, 2021

1 Min Read
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I’m a Girly, creator of fashion dolls worldwide, is collaborating with upcycling fashion brand The R Collective to create the world’s first sustainable and upcycled clothing collection for dolls. 

“We are excited about the collaboration with I’m a Girly,” says Christina Dean, founder and chief executive officer, The R Collective. Especially because here we bring two worlds together and translate our mission – to create a more sustainable fashion industry – creatively and collaboratively, while also inspiring the next generation of young fashion consumers.”

The program will use excess fabric from the fast fashion industry to draw attention to waste in both the fashion and toy industries.

“This collaboration is an exciting step for all of us in the right direction,” says Theresia Le Battistini, founder and chief executive officer, I’m a Girly.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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