Hasbro Launches New Preschool and Fashion Toys

Play-Doh, My Little Pony, Baby Alive and “PJ Masks” are included in new ranges.
License Global

January 5, 2023

A Play-Doh Kitchen Creations Magical Mixer Playset.
A Play-Doh Kitchen Creations Magical Mixer Playset.Hasbro


is kicking off the new year with a lineup of new products from brands including



My Little Pony

, Baby Alive and “

PJ Masks


The Play-Doh Kitchen Creations Magical Mixer Playset reimagines the original mixer while letting kids create Play-Doh versions of their favorite desserts. The playset includes 10 ounces of Play-Doh in assorted colors. 

With a built-in carrying case, the My Little Pony Mini World Magic Mare Stream offers a glamping experience at home or on the go. The set includes tiny scenes and characters inspired by the My Little Pony: Tell Your Tale series. It comes with five figures, Sunny Starscout, Izzy Moonbow, Princess Pipp Petals, Zipp Storm and Hitch Trailblazer.  

Baby Alive Foodie Cuties contain eight dolls which make up the Foodie Cuties world. Kids won’t know which baby and accessories they’ll get until they open the case. Inside they’ll find a three-inch surprise doll, doll visor, pretend drink, umbrella, serving tray, menu board and stickers.  

The Baby

Alive Fruity Sips doll offers kids a pretend juicer and sippy cup accessory so they can feed their Baby Alive doll, before it needs a change. The 12-inch nurturing doll comes with Baby Alive accessories, including a pretend juicer with two plastic fruits that kids can dunk in water and squeeze.  

Baby Alive Star Besties allows kids to explore with three different dolls to choose from in this space-themed collection. Each doll comes with a galaxy-inspired style and accessories, including a spacey suitcase, planet passport, pretend moon juice drink, comb and stickers. 

The “PJ Masks” Cat Racer comes complete with lights and sounds. Kids can pretend to join Catboy in his Power Heroes adventures with the Cat Racer vehicle, which has a light-up rocket booster flame, revving sound effects and kid-powered free-rolling wheels. 

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