Hasbro, Franklin Sports Tee Up for NERF Sports Collection
Baseball, hockey and golf sets will be in the retail aisle.
April 30, 2021
Franklin Sports will collaborate with Hasbro to launch a collection of new NERF Sports products. Hasbro has licensed Franklin with the right to produce and sell these items across a range of sports. The spring lineup of NERF Sports products is now available at both Target and Walmart and several additional retailers.
"We're proud to join forces with Hasbro to create such an exciting set of NERF-branded products because NERF is a beloved brand that has provided so much fun and entertainment to families over the years," says Adam Franklin, president, Franklin Sports. "For decades, our company has been built on manufacturing high-quality sporting goods that deliver tremendous value to customers, and with our experience making products across so many different sports, we were able to work with Hasbro to develop a highly entertaining collection of NERF Sports games that will appeal to a wide audience."
The new collection includes:
- A power-blast baseball bat and ball set;
- A flex play hockey set; and
- trick shot golf.
Many of the items can be used indoors or outdoors and moved from location to location.
"We're thrilled to be partnering with Franklin Sports to combine the power of NERF with a leading sporting goods brand known worldwide," says Casey Collins, general manager and senior vice president, global consumer products, Hasbro.
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