Fan convention will celebrate brands such as G.I. Joe, Transformers, Nerf and My Little Pony.

Hasbro will launch its first-ever fan and family convention, HASCON, next year. The event, which will take place Sept. 8-10, 2017, in Rhode Island, will bring together Hasbro’s brands for a three-day celebration that is to include interactive experiences, exclusive products, talent appearances, panels and more.

The premiere event will include Hasbro properties such as Transformers, My Little Pony, Nerf, Magic the Gathering, Play-Doh, Monopoly and G.I. Joe as Hasbro debuts first-look previews of its TV and movie series, celebrity meet-and-greets, gaming competitions and offers up limited edition products for purchase.

“Hasbro is home to many of the world’s most recognizable brands, each of them with their own group of passionate and engaged fans,” says John Frascotti, president, Hasbro Brands. “HASCON will deliver an extraordinary peek behind the curtain of our brands, storytelling, and iconic characters while giving us the opportunity to invite fans and families to our hometown for the most memorable, unified Hasbro experience ever.”