Gund Plans Huggy Buddha Line

Remarkable Brands has announced a licensing partnership between plush brand Gund and Huggy Buddha. 

April 6, 2018

Remarkable Brands has announced a licensing partnership between plush brand Gund and Huggy Buddha.

Gund will manufacture and distribute a full line of Huggy Buddha plush formats, including sound toys, backpack clips and activity blankets, as well as stationery products and hard goods.

The global, multi-year agreement covers all retail channels, including department stores, mid-tier specialty stores, baby retailers and more. Product is planned for rollout in time for the 2015 holiday season.

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