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GeoToys Debuts Britannica Board Games

GeoToys Debuts Britannica Board Games

GeoToys will launch a line of educational games featuring the Encylcopaedia Britannica and Britannica Kids brands.

GeoToys will launch a line of educational games featuring the Encylcopaedia Britannica and Britannica Kids brands.

The JRL Group, the exclusive licensing agency for Encyclopaedia Britannica, brokered the deal.

The new products debuted at New York Toy Fair last weekend and will be available in the first quarter of this year at retailers such as Barnes and Noble, Amazon.com and specialty and independent toy retailers.

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