CwaZyLeigh CreaTions Wins Award, Expands Plush Line
CwaZyLeigh CreaTions highlights growing brand success with a new line and the award-winning plush character, Wally.
August 22, 2024
CwaZyLeigh CreaTions has announced a notable achievement and expansion following its debut at Brand Licensing Europe (BLE) 2023. The company’s plush toy of the character Wally recently earned a silver medal in the soft toys category at the Independent Toy Awards 2024, organized by Toy Shop UK.
CwaZyHog's Wally
The award recognizes the quality and creativity of CwaZyLeigh CreaTions, which made an impactful first appearance at last year’s BLE with its distinctive characters and educational approach. The brand captured attention with its unique characters, quirky stories and creative, thoughtful and educational approach, as highlighted during the Ignite Brand Pitches. The CwaZyHog project features the character, Wally, described as a disguise master and Sir Laurence Huffington’s best friend, and has been a standout success for the brand. Wally’s quirky design and appeal have resonated with children and collectors alike.
In addition to the success with CwaZyHog, CwaZyLeigh CreaTions is expanding its merchandise with the introduction of CwaZyBean Aliens plush. The first plush toys from this series have been released, showcasing four of the 11 planned characters. The company intends to make the entire set available by early next year in time to enter the complete collection into various global and local toy contests.
Read more about:
U.K.About the Author
You May Also Like