Coolabi Group Announces U.K. Partnership with Rainbow Designs

Coolabi has announced a U.K. licensing partnership with soft toy manufacturers, Rainbow Designs, for heritage brand, Bagpuss. 

Licensed by Coolabi, the British animated children’s television series, “Bagpuss,” first premiered on U.K. television in 1974.  

Rainbow Designs will launch a new, exclusive range of Bagpuss plush toys later this year available to consumers across the U.K. in the fall and winter.  

“We are absolutely delighted to welcome Bagpuss to Rainbow’s family of classic characters ahead of his 50th-anniversary celebration next year,” says Anthony Temple, managing director, Rainbow Designs. “This much-loved saggy cloth cat has created so many superb childhood memories for both parents and grandparents; families now have the opportunity to enjoy this delightful character with their children, creating new, lasting memories – which is such a wonderful gift! Bagpuss is a hugely iconic and instantly recognizable character. We received a fantastic response to our new super-cuddly, yawning soft toy at all the trade shows this season, and we absolutely cannot wait to have him on the shelves and available to consumers later this year.” 

“Bagpuss is such a renowned and celebrated character; he holds such a special place in the hearts of families around the world,” says Fran Huxley, licensing consultant, Coolabi Group. “We are thrilled to be working with Rainbow Designs to bring Bagpuss into homes across the U.K. ahead of his 50th-anniversary celebration in 2024, with further announcements to be made later this year.”  

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Coolabi Group will make further announcements later this year as Bagpuss celebrates his 50th anniversary in 2024.