Bizak will handle local distribution across the regions of the brand’s toy range, with retail roll-out scheduled to start in Q2 2021. APC Kids has also finalized a deal with Spain’s RTVE for “Kid-E-Cats” season three.
“As ‘Kid-E-Cats’’ global appeal continues to grow, it’s great to be able to bring additional ways for children to enjoy and interact with the loveable characters,” says Lionel Marty, managing director, APC Kids. “We are thrilled Bizak is on board to roll out the toys in Spain and Portugal where we have seen great engagement – and excited to see the show going from strength to strength with our partners RTVE. We can’t wait to see the product at retail this year.”
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