New Barbie Dreamhouse reflects the trends of 2023.

License Global

May 22, 2023

1 Min Read
Barbie Dreamhouse 2023
Barbie Dreamhouse 2023Mattel

Barbie’s Dreamhouse is getting a makeover. The 60-year-old Barbie Dreamhouse returns to retailers with another refresh to reflect the latest interior design and architectural trends.

This latest rendition of the Barbie Dreamhouse since 2021 comes with features, including the tallest slide in the Barbie Dreamhouse series to date, with a three-story spiral design. The Dreamhouse now includes a puppy slide and pool, pet elevator, pet palace with a puppy figure, pet bed and doggie door. Additional features include:

  • Three levels with more than 10 outdoor and indoor living areas, including a kitchen, living room, dining room, bedroom, bathroom, closet, bonus room, balcony and pool

  • Top floor bonus room with a sleepover transformation to sleep dolls

  • More than 75 accessories and customizable spaces

  • Integrated lights and sounds

  • Working elevator that is wheelchair accessible

The 2023 Barbie Dreamhouse is sold at Amazon, Walmart, Target and Mattel Shop.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like