for instant scratch and digital lottery games across 24 territories for the “Deal or No Deal” TV gameshow brand. Scientific Games most recently launched “Deal or No Deal” lottery games in Canada, France, New Zealand and the U.S. The new agreement includes these markets, with the addition of Australia, Austria, Azerbaijan, Belgium, France, Germany, Greece, Hungary, Ireland, Israel, Italy, Lithuania, Norway, Philippines, Poland, Portugal, Romania, Slovakia, Spain and Switzerland.
"Banijay is home to some of the most recognizable brands on the planet, and we only work with the best partners to grow our IP beyond the screen,” says Lex Scott, commercial director, Banijay Brands. “Scientific Games has long been a trusted collaborator for us, and the creative and innovative way it works with ‘Deal or No Deal’ proves incredibly popular around the world."
"Working with the iconic ‘Deal or No Deal’ TV gameshow brand
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