'Animal Crossing' Nabs Build-A-Bear, Sanrio Deals

Multiple new "Animal Crossing" collabs are on the way.
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License Global

March 12, 2021


Sanrio and Build-A-Bear Workshop have announced an official collaboration with Nintendo's "Animal Crossing: New Horizons."

Build-A-Bear will release a line of plush characters inspired by the video game. No specifics about the collection or launch date were announced.

In addition, "Animal Crossing: New Horizons" recently announced another collaboration with Sanrio. The "Animal Crossing" and Sanrio collection from "Animal Crossing: Pocket Camp" will be making their way to "New Horizons" on March 26 in the form of characters and items. More details will be revealed soon.

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