American Girl Dons Licensed Accessories

Care Bears, Pac-Man and Caboodle have all made an appearance in American Girl’s latest release.
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License Global

September 15, 2020


American Girl has released its latest historical doll, which includes accessories from multiple licensed properties.

The newest historical doll is Courtney Moore, a young girl from the 1980s. Like any kid in the '80s, Moore’s story will be focused on new technology, the rise of female politicians, the popularity of music television and video games, space exploration and the cultural shift in blending families.

“The ‘80s are back, and we’re thrilled to celebrate this pop culture-defining decade with girls and their parents through Courtney,” says Jamie Cygielman, general manager, American Girl. “For nearly 35 years, American Girl’s historical characters have helped to bridge the past and present, while providing inspiring role models through immersive storytelling and imaginative play.”

The doll’s optional accessories include references to plenty of popular '80s properties like the Care Bears, Pac-Man and Caboodle.

Courtney’s bedroom set includes Care Bears pajamas and bedroom essentials, a

mini Caboodles and a Pac-Man-themed pillow. To match with her '80s gamer-girl identity, American Girl is also offering a doll-sized Pac-Man machine for Courtney to “play.”

In addition, American Girl has partnered with Girls Who Code to match up to $50,000 in donations to support the organizations programming and outreach to girls, including those from historically underrepresented minority groups.

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