King Features, worldwide licensor of Betty Boop and Popeye, has appointed Tycoon Group as its agent in Latin and Central America.
An animated Popeye commercial for Mama Lucchetti pasta has won an Effie Award as the most effective commercial in its category.
King Features, worldwide licensor of the Betty Boop and Popeye properties, has appointed Bradford License India as its agent in the region.
King Features Syndicate has partnered with social games developer Dragonplay for the new “Popeye Slots” game app.
King Features Syndicate has teamed up with Razor MD for a new line of shaving products featuring Popeye.
Interactive company Ludia has teamed up with King Features and game developer Sarbakan for the new “Popeye Slots” iOS app.
King Features Syndicate is showcasing a new lineup of properties at Licensing Expo this year while expanding the program for Popeye and Betty Boop.