Gift product company Aurora World has signed a licensing deal with the iconic figurine brand Precious Moments. 

Aurora World is spinning off the Pammee character from its YooHoo & Friends plush brand.

Aurora World has added 12 new ponies to its collection of My Little Pony plush, created under license from Hasbro.

Aurora World is celebrating Raggedy Ann's 100th anniversary with special edition Raggedy Ann and Raggedy Andy rag dolls.

Toy company Aurora World has partnered with Mondo TV Suisse for the co-production and distribution of the fourth season of the animated TV series "Yoohoo and Friends." 

Lawless Entertainment has been appointed to represent Aurora World’s YooHoo & Friends brand in North America.

Aurora World is growing its collection of My Little Pony plush with new designs this year including characters in a seated pose and keychains.

Hasbro has partnered with Aurora World for a new line of plush dolls based on its iconic Raggedy Ann and Raggedy Andy brand.

Aurora World’s YooHoo & Friends brand will serve as the exclusive sponsor of the Children's Zoo at the Chessington World of Adventures Resort in Surry.