License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Zodiak Signs Redakai Deals

Zodiak Kids/Marathon Media has signed key licensees in France for its latest boys property "Redakai: Conquer the Kairu," which airs on Cartoon Network.Tennessee will make back-to-school products including schoolbags and stationery; TV Mania will

Tennessee will make back-to-school products including schoolbags and stationery; TV Mania will develop casual clothing, nightwear, underwear, swimwear and fashion accessories; Dargaud will create a range of comics; Aventure Diffusion has signed for shoes and slippers; CTI has secured bed linen, bathroom linen and sleeping bags; D’Arpege outdoor ranges will cover bikes, skate-boards, roller blades, scooters and protective pads; and a QSR promotion is set for the end of 2012.

Zodiak Kids/Marathon Media holds the global TV and licensing rights excluding North America, which are held by Spin Master, which also holds all toy rights. Cartoon Network is the licensing agent in the U.S., Latin America and EMEA, while Zodiak Kids/Marathon Media manages the licensing rights in France.

"We are thrilled by the enthusiastic response to Redakai. Even with all the well-established boys properties in the industry today, our licensees clearly see potential for Redakai to excel in a very competitive market," says Patricia de Wilde, senior vice president at Zodiak Kids/Marathon Media.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish