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Willig Becomes COO of Booyah

Electronic Arts’ Jason Willig has been appointed chief operating officer of Booyah, a social, web and mobile entertainment company. Willig joins Booyah from EA, where he acted as chief operating officer of the Hasbro business unit. Over the past twe

Willig joins Booyah from EA, where he acted as chief operating officer of the Hasbro business unit. Over the past twelve years, Willig has held leadership positions at top games companies including LucasArts, Gas Powered Games and Vivendi Games.

“Adding Jason to the Booyah executive team is a huge win for us,” says Keith Lee, chief executive officer and co-founder of Booyah. “His depth of knowledge and experience will help accelerate Booyah’s continued growth and development within in the social/mobile industry.”

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