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VeggieTales App to Crop up

Big Idea Entertainment is expanding the digital program for its VeggieTales property by partnering with Playful Owl and Gorilla Spot. Playful Owl will create a Step-by-Story reading readiness mobile app for children ages 2-6. The first app titles to launc

Playful Owl will create a Step-by-Story reading readiness mobile app for children ages 2-6. The first app titles to launch are VeggieTales: The Goofy Gift and VeggieTales: Larry’s Missing Music, with an additional six to roll out this year.

Gorilla Spot’s ReelCards will introduce VeggieTales e-cards. Users can access the e-cards through a Facebook application, allowing them to send personalized video cards using “VeggieTales” clips. The application will roll out this summer and available as a mobile app on Adroid and iOS platforms.

The launches follow the debut of The VeggieTales Spotisode Collection, in partnership with Weeblets.

“We are delighted to see more than 1 million game plays and the very positive response of fans with the Spotisode app,” says Brian Mitchell, vice president, marketing and licensing, Big Idea Entertainment. “Additionally, the meaningful lessons shared and reading readiness promoted in every Step-by-Story app delivers great value to young families. We will continue to roll out fresh content to ensure the most fun and engaging VeggieTales experience.”

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