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Tomy Unveils Treena and Friends

Tomy unveiled its new Treena and Friends brand for young girls at Toy Fair 2012 this week. Targeted to girls 3-6, the property has enjoyed more than 30 years of success in the Japanese market.  For the 2012 debut, the Treena and Friends line will inc

For the 2012 debut, the Treena and Friends line will include more than 20 collectible figures with changeable facial expressions. The Treena line will include a variety of play sets that also feature one-touch changes.

Tomy also showed new additions to its lines of licensed properties, including Chuggington die-cast railway and wooden railway lines; Dinosaur Train extreme interaction figures;  the Lamaze infant development system; Nintendo Mario Kart Wii remote control; and John Deere educational preschool products, ultra-tough, radio controlled vehicles and die-cast farm and construction replicas.

Back to Toy Fair 2012 Round-up

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