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Scholastic Launches Be Big Campaign

Scholastic Launches Be Big Campaign

“CBS Early Show” Co-anchor Erica Hill and Clifford The Big Red Dog celebrated the launch of Scholastic and HandsOn Network’s national “Be Big Campaign” at the Scholastic Store in New York City this week. The campaign encourag

“CBS Early Show” Co-anchor Erica Hill and Clifford The Big Red Dog celebrated the launch of Scholastic and HandsOn Network’s national “Be Big Campaign” at the Scholastic Store in New York City this week.

The campaign encourages everyone, big and small, to use Clifford’s Big Ideas to make the world a better place. 
Sponsored by American Family Insurance, Be Big encourages kids to make a difference in their communities through community involvement and individual action. The promotion includes a “Be Big in Your Community” contest.

For more information, visit: http://www.scholastic.com/cliffordbebig/index.htm


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