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Rubicon Takes on Monster in My Pocket

Rubicon Group Holding has acquired the worldwide licensing, merchandising and digital media rights to the Monster In My Pocket brand of collectible monsters for boys from MEG.RGH will create a global brand strategy for the property, which will include dev

RGH will create a global brand strategy for the property, which will include development of a broad range of animated Monster In My Pocket content for theatrical and television distribution, DVDs, game platforms, apps, and online and social media. The new content will be supported with a comprehensive licensing and retail development program. MEG retains master toy license rights to the property.

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