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Playmobil Plans First Mobile Game

Playmobil Plans First Mobile Game

Playmobil has tagged Gameloft to create a mobile game for its Pirates brand, in the toy company’s first foray into mobile gaming.The game will feature characters, both classic and new additions, from Playmobil’s Pirates range of toys.Players w

Playmobil has tagged Gameloft to create a mobile game for its Pirates brand, in the toy company’s first foray into mobile gaming.

The game will feature characters, both classic and new additions, from Playmobil’s Pirates range of toys.

Players will be able build their own pirate camp, recruit crew members, as well as complete quests and mini-games.

"By featuring our world-famous Pirates toys in an innovative and user-friendly digital game, Gameloft supports us in bringing Playmobil fans a new, totally immersive gaming experience," says Christian Buchner, project manager, new media, Playmobil. 

The Playmobil Pirates game will be available for free for both iOS and Android devices by the end of the year.

"Playmobil is one of the most famous children's brands in the entertainment world, and we're excited to be the first publisher to bring these hugely popular toys to life on digital platforms," says Gonzague de Vallois, vice president of publishing, Gameloft. "We've put a lot of effort into creating a gaming experience that remains faithful to the fascinating Playmobil universe, from the famous pirate ship to the brand's unique characters."

Since Playmobil launched in 1974, more than 2.5 billion figures have been sold around the world.

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