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Panini Launches U.K. Disney Magazine

Panini U.K.’s Disney Club Penguin Magazine will launch at retail in the U.K. Feb. 9. This four-weekly magazine is based on the virtual world for kids, Disney Club Penguin. Aimed at children aged 7-11, this 36-page publication extends the colorful we

Aimed at children aged 7-11, this 36-page publication extends the colorful website into print with comic stories, fact files, puzzles and activities themed on popular in-world games and events.

Similar to its online community’s reward system, kids completing puzzles will earn coins they can spend in-world. Each issue will also include two secret codes that unlock exclusive items online, offering connectivity between the magazine and the virtual world. The magazine will also include a primary Club Penguin branded cover gift.

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