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NPD Ranks Peppa Pig No. 1

Entertainment One has announced NPD data published this week showing its Peppa Pig brand has held its position as the No. 1 preschool toy license for the second year running. The figures are based on total sales of licensed toys for a full year from 2010

Entertainment One has announced NPD data published this week showing its Peppa Pig brand has held its position as the No. 1 preschool toy license for the second year running. The figures are based on total sales of licensed toys for a full year from 2010 to 2011.

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