Lavish Rights has signed Tarco International as its partner for retail capsule vending for its Luv Me Buddies property.
The first series of eight collectible figurines will launch at retail this summer in North America, Europe and Australia. The deal is expected to grow over time, with Tarco introducing more products to market.
Tarco will also be developing product concepts for Luv Me Baddies, the ‘spooky’ boy-focused sister brand to Luv Me Buddies.
“Tarco’s experience in and understanding of the capsule vending market is hugely impressive, and we’re delighted to be working with them to fully realize the potential of Luv Me Buddies within this sector,” says Marc Todd, chief executive officer, Lavish Rights.
"The Luv Me Buddies brand is a new and exciting opportunity for toy vending and we’re delighted to be working with Lavish on this license,” says Tim Goldsworthy, director, Tarco. “Luv Me Buddies brings a much needed refreshing girl offering into the vending market and we are also looking forward to launching collections with the sibling Luv Me Baddies brand in the future.”