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LIMA Names Membership SVP

The International Licensing Industry Merchandisers’ Association appointed Adam Berg senior vice president, membership and new business development. Berg comes to LIMA following a lengthy career with Equity Management, a leading trademark licensing f

Berg comes to LIMA following a lengthy career with Equity Management, a leading trademark licensing firm, where he most recently served as senior vice president, licensing sales.

“We are thrilled to add someone of Berg’s caliber to our staff," says Charles Riotto, LIMA president. “Berg is a highly respected member of the licensing community and I’m confident he will contribute significantly to our efforts to grow our organization and provide top-notch services to our membership.”

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