Good Housekeeping will debut a line of five multi-use baking mixes under the Good Food Pantry brand at the Summer Fancy Food Show in Washington, D.C. this July.
The line includes five base mixes: golden butter, cornbread, lemon cornmeal, oatmeal cookie and multigrain. Each mix offers five recipes on each box, giving the consumer multiple options for each mix.
Hearst Brand Development and Tulocay & Co first introduced Good Food Pantry brand products to supermarket shelves in 2009.
“The Good Housekeeping Good Food baking mix collection offers consumers the opportunity to create delicious, home-baked goods with ease from a brand they trust,” says Glen Ellen Brown, vice president of Hearst Brand Development. “Our readers are avid bakers, and the baking mix collection is ideally suited to their desire for simple, delicious and versatile baking options.”