FremantleMedia Enterprises will launch its Rebecca Bonbon brand to several major retailers in the U.K. this autumn.
The first products, which will be toiletries and cosmetic gift sets produced by Grace Cole, will hit shelves at John Lewis and House of Fraser stores across the U.K., Harrods in London and all of the stores’ websites.
Products are targeted to girls ages 8–14. The John Lewis range includes a nail polish set, featuring an assortment of nail varnishes, files and toe separators; the lip gloss trio; and the lip cracker, three lip glosses shaped like disco balls packaged in the shape of a Christmas cracker.
House of Fraser will be launching the "Travel in Style" cosmetics case which includes body wash, body lotion, bath crystals, a pack of three bath fizzers and the lip gloss purse featuring a mini lip gloss attached to a fashionable purse.
Harrods will stock a range of Rebecca Bonbon products including the Keepsake Box, which includes body wash, body lotion, body spray, lip gloss and a bath fizzer, as well as a nail polish set, lip gloss set and more.
"The Rebecca Bonbon brand has already enjoyed great success among girls and women across the US, Japan, Germany and France, and we expect it to be equally as popular in the British market," says Pindy O’Brien, vice president of brand licensing and retail at FME U.K. "The products are fashionable and fun. They’ll be a big hit with the target audience."