License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

CWA to Rep the 'New Mr. Rogers'

CWA to Rep the 'New Mr. Rogers'

The Carlin West Agency has signed on to represent the Mr. Nussbaum education brand. The Mr. Nussbaum brand centers on the K-8 educational site, www.mrnussbaum.com, which features more than 100 free educational games, combining fundamental learning princip

The Carlin West Agency has signed on to represent the Mr. Nussbaum education brand.

The Mr. Nussbaum brand centers on the K-8 educational site, www.mrnussbaum.com, which features more than 100 free educational games, combining fundamental learning principles with kids’ entertainment. 

The site was created in 2002 by Greg Nussbaum, an elementary school teacher in Virginia who wanted to supplement his students’ classroom learning. The site now receives 800,000 unique visitors each month. 

“Mr. Nussbaum is a modern day Mr. Rogers,” says Carlin West, chief fun officer, CWA. “He has selflessly dedicated his life to teaching and through mrnussbaum.com has enriched the lives of so many students–both in his real classroom and virtually.  We share in Mr. Nussbaum’s mission, and plan to bring his unique educational content to life for kids in a dynamic multi-platform way.”

CWA is actively seeking strategic licensing partners in hard goods, multi-media and publishing as it grows awareness of the brand.

CWA has also announced its first global partnership to bring several educational games from the Mr. Nussbaum website to the Kurio7 kid’s tablet. “Speed Math,” “Conquer the States” and “Around the World” are now included as free pre-loaded apps on the new Android device.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish