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Coolabi Adds Poppy Cat Partners

Coolabi securing three new licensing partners in the U.K. for its hit property Poppy Cat. Poppy Cat products will launch in the U.K. next fall.Children’s publisher Alligator Books is on board to create a range of art and activity books; Trade Mark C

Children’s publisher Alligator Books is on board to create a range of art and activity books; Trade Mark Collections will make children’s umbrellas and bags for U.K. retailers; and VMC Accessories will supply a new collection of Poppy Cat fashion accessories and dress up.

“Following a strong launch of Poppy Cat on Nick Jr. in May we are thrilled that these leading manufacturers have signed to join the growing number of Poppy Cat partners, and we look forward to announcing even more throughout the rest of 2011,” says Anna Hewitt, head of licensing at Coolabi.

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