The Smurfs to Return to S4C in 2025

The Smurfs are set to return to S4C – under their Welsh name, Y Smyrffs – for the first time in 40 years.

License Global, Content Editor

November 27, 2024

1 Min Read
The Smurfs to Return to S4C, Peyo Company
The Smurfs to Return to S4C Peyo Company

Welsh-language channel S4C has bought a license to broadcast The Smurfs from owner Peyo Company. It will be dubbed in Welsh by production company Cwmni Da and shown on S4C from spring.

“It's 40 years since Y Smyrffs were on S4C and I'm delighted that we can re-introduce these wonderful characters to a new audience in 2025,” says Sioned Geraint, content commissioner,  children and learners, S4C. “It's been a privilege to work together with Peyo Company to make this possible and to meet relatives of Pierre Culliford (Peyo); the man who created the Smurfs. It is thanks to their support for minority languages and S4C's own ambitions that this new home for the Smurfs has been made possible, and I am very excited.”

“I am very proud of this upcoming launch on S4C,” says Véronique Culliford, president, Peyo Company, daughter of Culliford. “The local languages approach has always been central for us and this new release in Welsh will be the 50th language release for our TV series! Kids and parents can already expect a lot of fun watching Y Smyrffs on S4C. Mae’r Smyrffs yn ôl! [The Smyrffs are back!]”

Read more about:

The SmurfsU.K.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for daily updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like