Global Icons Partners with D Billions to Expand Brand Licensing Opportunities

Global Icons to develop licensing and marketing strategies for the YouTube children’s show.

License Global, Content Editor

November 29, 2024

1 Min Read
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Global Icons has announced a new client, D Billions, the children’s YouTube show. The partnership marks an opportunity for Global Icons to expand the brand’s reach, creating fresh and engaging experiences and products for young fans worldwide.

“We are thrilled to partner with D Billions, a brand that resonates with tens of millions of children and families worldwide,” says Jeff Lotman, chief executive officer, Global Icons. “Our focus will be on developing brand licensing and marketing initiatives that bring D Billions’ fun, educational content into new product categories to extend the appeal beyond the screen.”

Through this collaboration, Global Icons will bring its expertise in brand strategy to help D Billions connect with audiences in meaningful ways, building on the show’s existing popularity and its commitment to engaging, high-quality children’s content.

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About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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