Acamar Films Inks Pan-European Partnership with United Food & Beverage Group

Acamar Films, the company behind CBeebies series, “Bing,” has announced a new pan-European agreement with United Food & Beverage Group. The strategic partnership will bring a range of food products designed specifically for the preschooler market to families across the EMEA region.

The new product line will launch with a staggered rollout starting at SS25 and include a variety of wholesome, child-friendly snacks, including corn teething sticks, raisins, rice cakes, biscuits and fruit smoothies.

These products have been developed to meet the nutritional needs of growing children while also catering to their tastes and preferences.

“We are incredibly proud to be partnering with United Food & Beverage Group to bring these new products to market,” says Katie Rollings, chief licensing officer, Acamar Films. “Our aim has always been to provide parents with high-quality options that they can trust for their little ones. This new range is a natural extension of our mission to help young children grow, and we can’t wait to see these products in the hands of families across Europe.”

‘’We are very excited to partner with Acamar Films to launch our new range of baby-grade products,” says Yuri Roosblad, director, United Food & Beverage Group. “This partnership aligns perfectly with our mission to bring high-quality, innovative products to the industry and marks a significant step forward in our efforts to introduce products, which will resonate strongly with our target audiences. We feel that combining our expertise and resources with those of Acamar Films will support us in our mission.’’