Viacom Nickelodeon Consumer Products has entered into a series of new deals on behalf of its MTV brand.
H&M and Moschino have partnered for a limited-edition collaboration, includes the iconic MTV logo alongside the Moschino name. The range consists of logo t-shirts, hoodies and sweats for men; a logo jacket, hoodie and sweater for women; and accessories, such as pool slides, strap bag, hat, beach towel and mobile phone case. The H&M Moschino line is available now at H&M stores around the globe.
American Eagle has signed on for a men’s and women’s line that incorporates the MTV logo into an extensive range of t-shirts, long-sleeve shirts, hoodies, denim jacket, windbreaker, boxer briefs, joggers, socks and a sling bag for men; t-shirts, bodysuits, sweatshirts and hoodies, socks, denim jacket and tote bag for women and more. The American Eagle line is available for purchase online and in store.
Canadian luxury menswear brand Christopher Bates has released a limited-edition assortment of MTV sneakers. Key details include metal studs, black patent leather, gold and silver shoes. The footwear styles are available at Canadian retailer Gotstyle and the Christopher Bates website.
Toronto-based streetwear label OneMeth has launched an MTV-themed capsule collection that fetes the network’s intersection of music and lifestyle. The collection is available at OneMeth.com.
As previously announced, VNCP also collaborated with British brand Lazy Off for a line of apparel inspired by the ‘90s tv series “Daria.”