License Global has rounded up a smattering of original content series that may just make their way into your homes, onto your shelves or to any other place where proclaiming your favorite hot, new property gives you cool cache.
Binge on these top series that have the potential to add extensive merchandising programs:
"A Series of Unfortunate Events"
Given the Netflix series' success, as well as the previous popularity the novel series experienced among Millennials, "A Series
The series, which is scheduled to debut its fourth season this summer, has developed a cult following and has already expanded into collectibles, apparel and more with partners such as Funko and Hot Topic. However, as the series continues to gain popularity, it has the chance to easily expand into additional categories such as stationery, mobile games, comics and more.
Amazon has already secured several deals for the brand, including a partnership with Kahootz for the development of an activity set, called Arty's Tool Belt. The activity set features a variety of art products and is available via Amazon.com. The company will also be showcasing "Creative Galaxy" at Licensing Expo, May 23-25.
"F is for Family"
The brand tapped Brand Central to serve as its licensing agent prior to its six-episode debut in 2015. Since then, the series has expanded into categories such as apparel and is available at retailers like Hot Topic. With a second season set to premiere this month, the show is poised to amass even more fans as well as an expanded consumer products program.
Netflix will debut the new season of "F is for Family" on May 30.
"The Handmaid's Tale"
The main character, Offred, is the Handmaid (women designated to the homes of the elite to become pregnant and bear children) assigned to an elite commander and his wife and is subject to the strictest rules and constant scrutiny. Although Offred can remember the "time before," all she can do now is follow the rules in the hope that she can someday live free.
Although the series only premiered on Hulu last month, it has quickly become viral among viewers and is likely to inspire a host of apparel, stationery, collectibles and other consumer products.
"Just Add Magic"
Amazon debuted the second season of the live-action series in January and will also be showcasing the property at Licensing Expo.
The series made its U.S. debut on Netflix last September. As a co-production, the series is also available on CBeebies in the U.K. and ABC Kids in Australia, and has already appointed a U.K. licensing agent–Art + Science International.
The show has also secured Tomy as its master toy partner and will launch a series of plush, play sets and more this July in the U.K. and Australia. With a strong international presence, the series is sure to expand quickly within the U.S. as well.
The first season of "Stranger Things" was released last July and quickly garnered a cult following. In December, Netflix teamed with retailers Hot Topic and BoxLunch for the first-ever line of licensed merchandise for the brand, which included apparel, novelty-inspired pins, patches, accessories and other collectibles.
The second season of "Stranger Things" is gearing up to debut this October, and it's very likely that a larger consumer products program will follow, especially since Netflix is currently in the process of hiring a director of licensing, merchandising and promotion.
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