‘The Next Step’ Signs New Licensing Partners

Cooneen and Kennedy Publishing are new partners for the tween dance drama.
License Global

April 16, 2021

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Boat Rocker Studios has announced new licensing deals in the U.K. for its tween dance drama, “The Next Step,” with designer, manufacturer and supplier Cooneen and Kennedy Publishing for bespoke clothing ranges and a magazine, respectively.

Cooneen has signed up for a collection of “The Next Step”-branded items across children and teen nightwear, loungewear including daywear, activewear, underwear, swimwear and Snugz face coverings. The range will be available in September.

Kennedy Publishing will realease a one-off issue, No. 28 of

Totally Magazine – TNS Edition

to launch on September 2, packed with insider info, cast news, interviews and fact/dance tips.

“‘The Next Step’ continues to have huge appeal and we’re delighted to be working with these best-in-class partners to offer fans even more choice with these fabulous new apparel collections from the award-winning team at Cooneen,” says Kate Schlomann, executive vice president, brand management and content marketing, Boat Rocker Studios. “Kennedy

Publishing’s new magazine will be an essential read for all fans of the show, connecting them even more closely to the lives and journeys of the dancers of A-Troupe.”

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