Gutsy Animations’ animated drama series “Moominvalley” has been sold to SF Studios across the Nordics, NRK in Norway and RÚV in Iceland through deals negotiated by PGS Entertainment.

“NRK is very happy to be able to present Tove Jansson's beloved universe to a new generation of children, as well as giving fans of all ages a chance to return to ‘Moominvalley,’” says Kåre Snipsøyr, acquisitions executive, NRK Super. “These stories represent an important part of our Nordic cultural heritage.”

The series, based on the “Moomin” stories by Finnish-Swedish author and artist Tove Jansson, is commissioned by Yle in Finland and Sky in the U.K. and produced by Gutsy Animations. PGS Entertainment represents the series for worldwide distribution excluding the U.K., Finland, Japan, South Korea and China. “Moominvalley” has been sold to more than 30 countries to date, including the U.K. (Sky), Finland (Yle), Japan (NHK) and Germany (ZDF).

“Moomins has a great history and following in the Nordics, so we are very happy to be able to share new ‘Moomin’ content with new and existing fans,” says Marika Makaroff, creative director and executive producer, “Moominvalley,” Gutsy Animations. “The core values of Moomins are currently highly important as we need love, respect for nature and friendship now more than ever.”