0+ Media has signed Maurizio Distefano Licensing to develop the licensing program for Russian animated series “Leo and Tig.”

“We are happy to start working with Maurizio Distefano [Licensing] and expand our brand together in Italy,” says Valentina Kursanova, director, licensing and business development, 0+ Media. “We are sure that this animation and future licensed goods will touch the hearts of children and their parents.”

Under the deal, Maurizio Distefano Licensing has secured the licensing and merchandising rights for “Leo and Tig” across all the main categories of consumer products including toys, publishing, apparel, accessories and back to school ranges for Italy and Italian speaking territories.

"We are excited to represent the animated series of ‘Leo and Tig’ in the world of licensing in Italy,” says Maurizio Distefano, president and owner, Maurizio Distefano Licensing. “Engaging, entertaining and with a profound message behind it, it has all that it takes to excite children and their families.”