Animaccord inks Masha Deals across product categories.

License Global

September 23, 2019

1 Min Read

Animaccord has announced a slate of new consumer product licensing deals for its “Masha and the Bear” franchise in Eastern Europe, Turkey and Asia.

New partnerships include:

  • Egmont who will create a collection of products in the publishing sector for Poland and Eastern Europe regions.

  • Trefl who will release the branded Race to the Tree House board game in Eastern Europe.

  • Brandcrafters who will develop a range of homewares products in Turkey.

  • Simba is launching a collection of licensed dolls, figurines in blind-bags and playsets in Thailand. 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like